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P2170-013 - IBM Intelligent Operations Center Technical Mastery Test v1 - Dump Information

Vendor : IBM
Exam Code : P2170-013
Exam Name : IBM Intelligent Operations Center Technical Mastery Test v1
Questions and Answers : 31 Q & A
Updated On : November 12, 2018
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P2170-013 IBM Intelligent Operations Center Technical Mastery Test v1

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P2170-013 exam Dumps Source : IBM Intelligent Operations Center Technical Mastery Test v1

Test Code : P2170-013
Test Name : IBM Intelligent Operations Center Technical Mastery Test v1
Vendor Name : IBM
Q&A : 31 Real Questions

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IBM IBM Intelligent Operations Center

IBM clever Operations middle for Emergency administration | killexams.com Real Questions and Pass4sure dumps

IBM® Smarter Cities® Emergency management solutions contain a range of best-of-breed technologies from IBM and IBM company companions to tackle the emergency administration challenges facing cities. These options assist cities in gathering, consolidating, examining, visualizing and distributing critical suggestions among distinct agencies and first responders.


IBM ambitions $57B market with new 'wise metropolis' equipment | killexams.com Real Questions and Pass4sure dumps

IBM ambitions $57B market with new 'smart metropolis' package
  • by Rutrell Yasin
  • Jun 07, 2011
  • IBM Corp. has developed a new offering in line with its work with native governments and it going after what can be a $fifty seven billion market.

    big Blue, drawing on some 2,000 "wise city" initiatives it has worked on in recent years, has launched its clever Operations center for Smarter Cities, a solution designed to support cities of all sizes get an built-in view of tips throughout metropolis departments and organizations.

    The intelligent Operations core combines analytics applied sciences created by means of IBM analysis working with cities around the world, such as a existing project in Rio de Janeiro, Brazil, together with these acquired in recent acquisitions.

    IDC govt Insights estimates the brand new smarter cities IT market opportunity at $34 billion in 2011, expanding greater than 18 percent per 12 months to $fifty seven billion by using 2014.

    metropolis managers can practice the know-how via a unified operations center to precisely accumulate, analyze and act on suggestions about metropolis methods and capabilities; analyze precise-time assistance to better model and expect complications; and integrate actual-time guidance from across distinctive metropolis methods to foster collaborative determination-making, IBM officials talked about.

    “Cities will advantage from a logically important manner of figuring out their information, of coming to the conclusions about which analytics to make use of, of the use of those analytics and visualizing these outcomes,” noted Mark Cleverley, IBM’s director of public defense solutions.

    The operations core does not always have to be a actual core. It is usually a digital portal with varied features of entry, Cleverley noted. The principle behind the theory is to give municipalities with a group of pre-packaged products that aid cities profit a holistic view across departments and businesses, he talked about.

    The aim is to help cities of all sizes use analytics greater quite simply to make clever selections based on stronger fine and timelier suggestions. city managers can access tips that crosses boundaries, so that they’re no longer specializing in a problem within a single area. they could start to think about how one company’s response to an adventure affects other groups, Cleverley said.

    native leaders can manage a spectrum of pursuits, both planned and unplanned, equivalent to deploying water protection crews to restoration pumps earlier than they destroy, alerting fireplace crews to damaged fire hydrants at an emergency scene, or looking ahead to traffic jam and getting ready redirection scenarios.

    As metropolis managers consolidate IT infrastructures to reduce prices and reduce duplication, they are inserting greater of a focus on operating smarter cities. Gaining a holistic view of metropolis operations is a wave of the long run, spoke of Thom Rubel, vice chairman of analysis at IDC government Insights.

    IBM plans to build on the foundation of IOC, offering pre-designed capabilities to herald information from distinct metropolis domains, akin to energy, fitness, public works, public protection, transportation and water.

    IOC is not whatever IBM has pulled out of a hat but quite “is established on precise challenge-primarily based experience,” Cleverley mentioned. IBM is applying the most excellent practices and options the business has gleaned from more than 2,000 smarter cities engagements.

    as an example, officials in Rio de Janeiro are working with IBM on a multimillion-dollar plan that contains a metropolis Operations middle to assist meteorologists, geological surveyors, container operations and security work collectively to pace up emergency responsiveness. After a collection of floods and mudslides claimed the lives of a hundred americans in April 2010, metropolis officials diagnosed the deserve to significantly overhaul metropolis operations, a big step also in getting ready for the area Cup in 2014 and the Olympics in 2016.

    The Rio de Janeiro center integrates guidance from assorted govt departments and public companies to increase metropolis security and responsiveness to numerous forms of incidents, together with in the community crucial flash floods and landslides.

    As a part of the settlement, IBM research scientists have developed a high-decision climate forecasting and hydrological modeling gadget for Rio de Janeiro, which may predict heavy rains up to forty eight hours in boost.

    The Rio de Janeiro core is an genuine physical region. "we are working on a cloud-based mostly version of [IOC] so it gained’t necessarily should be on premise,” despite the fact most cities will need it on premise, Cleverley referred to. A cloud computing model could be attractive to lessen-tier cities with fewer economic and IT substances, he delivered.

    IBM is organising a community of business companions with a view to increase complementary solutions with talents in areas akin to architecture and water management, gadgets including video cameras and wise meters, and city capabilities software. companions working with IBM include: AECOM, Badger Meter, ESRI, Telvent, Veolia Water North america and VirtualAgility.

    The clever Operations middle for Smarter Cities cost is stylish on the quantity of integration required, variety of users, how it is deployed -- shared, cloud, and so on -- and the measurement of the metropolis.

    concerning the writer

    Rutrell Yasin is is a contract know-how writer for GCN.


    IBM Rolls Out trade's First Cybersecurity Operations center on Wheels | killexams.com Real Questions and Pass4sure dumps

    - Cyber "Tactical Operation center" to commute Globe for events, training and awareness

    - part of IBM protection's turning out to be $200M+ funding in Incident Response Capabilities

    long island, Oct. 15, 2018 /PRNewswire/ -- IBM (NYSE: IBM) protection these days introduced the business's first cellular safety Operations center, capable of traveling onsite for cybersecurity practicing, preparedness, and response. The IBM X-force Command Cyber Tactical Operations middle (C-TOC) will shuttle across the U.S. and Europe, running incident response drills with purchasers, offering on-demand cybersecurity guide, and building cybersecurity recognition and competencies with professionals, college students and buyers.

    IBM company emblem. (PRNewsFoto/IBM business enterprise) (PRNewsFoto/) (PRNewsfoto/IBM)

    greater

    The IBM X-force C-TOC is a totally operational security Operations center on wheels, modeled after Tactical Operations facilities used via the militia and incident command posts used by means of first responders. Housed in a tractor trailer, the mobile facility provides a gesture-managed cybersecurity "watch floor," records core and convention amenities that may accommodate two dozen operators, analysts and incident command core group of workers. the ability will also be deployed in a variety of environments, with self-sustaining energy, satellite tv for pc and cellular communications, presenting a sterile and resilient network for investigation and response in addition to a state-of-the-paintings platform for cybersecurity practicing.

    historically, cybersecurity groups have been concentrated on detection and coverage in opposition t cybersecurity incidents. besides the fact that children, as the possibility landscape has advanced, organizations are actually recognizing the should plan and rehearse their response to security incidents as neatly. The 2018 charge of a data Breach Study1 found that organizations that are capable of respond to incidents without difficulty and remediate the experience within 30 days can shop over $1 million on the entire charge of a knowledge breach – yet lower than 25% of experts surveyed say their enterprise has a coordinated incident response plan applied across the company.

    The IBM C-TOC will start its adventure journeying across the U.S. and Europe, with distinctive purposes:

  • Response working towards and Preparedness: With an expanding focus on enhancing incident response in the aftermath of predominant cybersecurity attacks, the C-TOC can aid organizations coach their groups on recommendations (each technical and disaster leadership) to reply to attacks whereas simulating actual-world circumstances of how hackers operate and key suggestions to offer protection to company brand and materials.
  • Onsite Cybersecurity aid: IBM designed the C-TOC with the capabilities to install the mobile facility as a shopper-specific, on-demand protection Operation center. One advantage use-case being explored is supporting wearing movements or different large gatherings the place supplemental cybersecurity materials may be mandatory.
  • education and attention: When the C-TOC is in between IBM client engagements, it will travel to immerse people in a single of probably the most simple cybersecurity experience within the business – visiting native universities and trade pursuits, and even attaining simple school toddlers with recognition efforts to build hobby in cybersecurity careers and support tackle the turning out to be personnel shortage.
  • "Experiencing a massive cyberattack is without doubt one of the worst disaster a company can face, and the leadership, expertise and coordination required isn't some thing you need to look at various out for the primary time if you're facing a real attack," spoke of Caleb Barlow, vp of risk Intelligence, IBM security. "Having a cell facility that allows us to bring useful cyberattack coaching and rehearsal to a bigger, world audience should be a game changer in our mission to enhance incident response efforts for businesses around the world."

    Demand for Cybersecurity instruction and Response GrowsIBM security has identified incident response and preparedness as an underserved phase of the $114 billion cybersecurity market.2 In 2016, IBM invested $200 million in new incident response facilities, functions and utility, including the trade's first Cyber range for the business sector. on account that then, IBM has taken more than 2,000 americans through its immersive cybersecurity preparedness practising in its facility in Cambridge, MA. With the launch of the X-drive C-TOC, this practising is being taken directly to clients in addition to an multiplied mission to give onsite preparedness and the skills for supplemental cybersecurity functions.

    Story Continues

    To create this Cyber range adventure and the C-TOC, IBM consulted with dozens of consultants from distinctive industries, from emergency medical responders to energetic obligation military officers. along with IBM's personal cybersecurity advantage, the C-TOC experiences coach teams on the essentials of leadership in crisis  – from relocating out of the agencies day after day structure and into an incident command hierarchy to thinking a step ahead to expect the next moves of an attacker.

    The C-TOC practicing comprises a "Cyber most desirable Practices Laboratory" with true world examples in keeping with experiences with customers within the Cambridge Cyber range. it's going to also allow organizations to take part in an immersive, gamified cyberattack which makes it possible for teams to verify incident response plans beneath a realistic, high drive simulation. Some examples of these assault scenarios include:

  • Ox Response challenge: This problem is designed for the executive group to immerse a wide selection of stakeholders in a realistic "fusion group" ambiance by which players ought to figure out how to respond to a cyberattack as a crew, across dimensions reminiscent of technical, felony, public family members and communications. 
  • OpRed escape: Get into the intellect of a cybercriminal and gain knowledge of to believe like a hacker; this pastime places members into the "seat" of a true-world attacker, researching the ways unhealthy guys smash into networks by staring at an authority and getting hands-on experience with a malicious toolset.
  • Cyber conflict game: in this hands-on state of affairs, members will uncover a cyber-assault lead with the aid of a cybercrime gang focused on a fictitious company. operating on the C-TOC's simulated company community, individuals will use technical equipment to establish the threats and shut them down, whereas additionally constructing a response plan and constructing leadership and crisis administration competencies.
  • Supplemental Cybersecurity Operations IBM additionally designed the C-TOC to have the abilities to supplement onsite help for customers at times when their cybersecurity needs may additionally surge. Cybercriminals are constantly searching for major pursuits and moments in time to support launch their assaults, taking potential of multiplied activity, cashflow and web actions to get better returns on their malicious activities.

    Cybersecurity at gigantic-scale activities is increasingly being considered alongside emergency capabilities response and public defense. For these movements, IBM can bring the C-TOC onsite to aid no longer only with preparation, however to deliver an remoted network, cybersecurity watch floor and incident command infrastructure.

    skills and AwarenessThe cybersecurity staff shortage is an incredible hurdle plaguing the industry, with an anticipated shortfall of virtually 2 million cybersecurity gurus via 2022.three building focus about protection careers among younger generations, as well as assisting upskill existing experts in cybersecurity, are two techniques IBM safety hopes to assist address the talents shortage.

    When now not working with customers, the C-TOC will commute to academic associations, trade and neighborhood routine for practising and consciousness actions. for instance, the C-TOC will go back and forth to the country wide Collegiate Pentesting competitors hosted at Rochester Institute of technology November 2 - four, and it'll even be available for pursuits that IBM hosts to force activity in cybersecurity and STEM careers, reminiscent of IBM Cyber Day for girls. The C-TOC can also aid increase and extend skillsets inside the latest cybersecurity personnel, through onsite practicing and palms on advantage building with cybersecurity groups on vital skillsets to support them keep up with the newest cyberthreats.

    C-TOC to Tour U.S. and EuropeThe C-TOC will begin its tour in the U.S., visiting to customer sites, colleges and government facilities.

    On October 18, the C-TOC might be based on the countrywide Mall in Washington, D.C. offering cybersecurity cognizance working towards to congressional team of workers and other public officers. The C-TOC will trip to Europe in January, traveling shoppers and events in diverse international locations throughout 2019.

    IBM will consider opportunities for additional mobile security operation facilities and use-instances according to feedback and demand.

    To gain knowledge of greater about IBM's C-TOC and Cyber latitude, go to http://ibm.com/xforcectoc.

    To view and down load multimedia property, seek advice from the following links:

    About IBM security IBM protection presents one of the crucial advanced and built-in portfolios of enterprise security items and services. The portfolio, supported by using world-well-known IBM X-force® research, enables agencies to quite simply control chance and safeguard against rising treats. IBM operates one of the crucial world's broadest protection analysis, building and beginning companies, displays 60 billion safety routine per day in additional than a hundred thirty countries, and has been granted greater than 8,000 safety patents global. For greater tips, please investigate www.ibm.com/safety, comply with IBMSecurity on Twitter or seek advice from the IBM safety Intelligence blog. 

    Media Contacts: Cassy LalanExternal relations, IBM Securitycllalan@us.ibm.com319-230-2232

    Kelly KaneExternal relations, IBM Securitykkane@us.ibm.com413-297-2668

    1 2018 charge of as statistics Breach look at, backed by using IBM and carried out by using Ponemon Institute2 supply: Gartner, "Forecast: advice security, worldwide, 2016-2022, 2Q18 update," Aug 20183Global counsel safety staff examine 2017, ISC2 / Frost & Sullivan

    IBM announced the business's first entirely functional protection Operation core on wheels. The IBM X-force Command Cyber Tactical Operations center (C-TOC) will travel onsite for cybersecurity working towards, training and response, together with immersive cyberattack simulations to assist organizations increase their incident response efforts.

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    November 6, 2009

    ASU engineering students take on a supercomputing challenge before an audience of industry heavyweightsAfter months of intense training, a team of Arizona State University students is set to compete in an especially challenging marathon on an international stage. But it isn’t a road race. This race takes place in cyberspace.

    Six students in ASU’s Ira A. Fulton Schools of Engineering will have their computing skills vigorously tested in a contest that demands roughly 48 straight hours of brain power, technical ability, and mental and physical endurance. Download Full Image

    The ASU Cluster Devils will face several teams from universities in the United States and other countries in the Student Cluster Competition during SC09 – the Supercomputing Conference 2009 – Nov. 14-20 in Portland, Ore.

    Cluster computing involves networking (or “clustering”) at least several advanced computers together to provide the computing capacity necessary to work out especially complex mathematical and technical problems.

    “It’s about having many computers communicating with each other, except these computers are powerful enough to do something in hours that would take your typical personal computer at home about a week or so to do,” says Benjamin Jimenez, a senior ASU aerospace engineering student.

    He is joined on the ASU Cluster Devils by Richard Wellington, a senior computer science student; Tricia Hurd, a senior chemical engineering student; Megan Kearl, a junior computer science and biology and society student; Patrick Lu, a junior computer systems engineering student; and Michael Johanson, a senior computer science student.

    At SC09 they will be given a series of science and engineering problems to analyze and solve in an allotted period of time – and with an allotted limit of power – using an array of computers they have assembled and linked.

    “Sometimes we will all be working at once, other times we’ll go in shifts,” Jimenez says. “It’s pretty much nonstop for a couple of days. You usually end up with students sleeping under tables and behind banks of computers.”

    The competition is designed to test students’ mastery of analyzing codes and optimizing computing performance. “They give you tough problems that reveal your ability to think logically and creatively,” Wellington says. “It really tests your levels of patience and determination. It’s a mental marathon.”

    Fortunately, the Cluster Devils have strong allies. The team is sponsored by the Microsoft and IBM companies. Microsoft’s high-performance computing team has provided software and IBM has provided hardware for the Cluster Devils’ systems.

    The team will use Microsoft’s Windows High Performance Computing Server 2008 and IBM’s System x iDataPlex.

    Both companies also have sent representatives to help demonstrate the equipment for the Cluster Devils, and provided team members trips to Microsoft headquarters in Redmond, Wash., to get training from professional computer scientists and engineers.

    “The trips were phenomenal,” Jimenez says.

    “We’re excited about this competition,” says Matt Blythe, a member of Microsoft’s Windows marketing team. “This is a fun part of our academic outreach. This will help us test the quality of our products, to see how well students are able to use this technology and be successful.”

    In addition, the team has been able to make use of hardware, work space and power sources at the Ira A. Fulton Schools of Engineering High Performance Computing Initiative (HPCI) center. The Cluster Devils are now part of HPCI’s undergraduate student outreach team.

    The Cluster Devils also are getting the benefit of coaching from Earl Duque, manager of applied research for Intelligent Light, a high-tech company specializing in high-performance computing for fluid flow simulations (www.ilight.com).

    Duque also is a mechanical engineering associate research professor at Northern Arizona University (NAU). A former member of an advanced computational research methods group for NASA, he currently teaches and develops high-performance computing software and methods for computational fluid dynamics.

    Team members are drawing on his expertise in these advanced areas of engineering and computing to guide their competition strategy.

    The Cluster Devils will compete in front of a global audience, including some of the computer industry’s leading companies and research institutions. SC09 is expected to draw several thousand participants and more than 10,000 overall attendees from throughout the world.

    Besides Microsoft and IBM, such companies as Hewlett Packard, Lockheed Martin, Intel and Dell will be represented, as well as national laboratories such as Oak Ridge, Sandia and Los Alamos, and NASA labs.  

    Along with exposure to heavyweights in the computer world, ASU team members get an opportunity to gain engineering career experience beyond the classroom.

    Two members of last year’s team, including Patrick Lu, were hired for internships at Oak Ridge National Laboratory as a result of their participation in the student supercomputing competition.

    Jimenez and Wellington also were on last year’s team – the first ASU student team ever to compete at the supercomputing conference.

    They say there’s more of a lure to the event than the spirit of competition. “All of our team members either got internships or made some contacts that could lead to future opportunities,” Jimenez says.

    Supercomputing “is a fascinating and cutting-edge field that’s going to be more important in every area of science and engineering,” he says. “I think more students need to become aware of what great opportunities there are.”

    For more information, see the ASU Cluster Devil’s Web site and blog at http://clusterdevils.com/">http://clusterdevils.com/">http://clusterdevils.com/


    IBM Builds 'SOC on Wheels' to Drive Cybersecurity Training | killexams.com real questions and Pass4sure dumps

    A tractor trailer housing a Cyber Tactical Operation Center will travel throughout the US and Europe for incident response training, security support, and education.

    IBM Security is taking incident response training on the road with the IBM X-Force Command Cyber Tactical Operation Center (C-TOC), a tractor trailer housing a fully functional security operations center.

    The company opened its commercial cyber range, X-Force Command, in Cambridge, Massachusetts, in Nov. 2016. Its mission was to simulate actual cyberattacks so corporate security experts, C-suite execs, and other business teams could gauge their preparedness (or lack thereof) to respond to an actual breach. In two years, about 2,000 people have tested their response skills in the cyber range, which has a waiting list of eight months.

    Now, IBM is putting the same concept on wheels.

    IBM X-Force's C-TOC accommodates 24 operators, analysts, and incident command center staff. The 23-ton trailer, modeled after military and first responders' command centers, can expand to the width of three Humvees and packs 20 workstations, 20,000 feet of networking cable, and two satellite dishes. An onboard data center is built on a 100TB solid-state disk array, cooled with 10+ tons of cooling capacity, and the full unit runs on 47kW of self-generating power.

    "We built the IT environment of a Fortune 500 company and put it on a truck," said Caleb Barlow, vice president of threat intelligence at IBM Security, in a tour of the space.

    (Inside the CTOC. Image: IBM)

    (Inside the CTOC. Image: IBM)

    The C-TOC serves three purposes, he explained. First and foremost is response training: companies can use the center to train employees on how they should respond to attacks by simulating real-life scenarios. Rather than limit education to technical response, businesses can bring in executives, HR, comms teams – anyone who has a role in responding to a breach.

    Companies with the ability to respond to incidents within 30 days can save more than $1 million after a data breach, according to data in IBM's 2018 Cost of a Data Breach Study. But less than 25% companies surveyed report having a coordinated incident response plan.

    "This is built on the fundamental thesis that learning how to make a decision in a crisis matters," Barlow said. Generally, he added, when teams are put into a simulation and forced to make decisions, any underlying problems that could derail incident response quickly surface.

    Chris Crummey, executive director of IBM X-Force Command, said one of the key lessons learned among companies who test their response skills is they need to be more proactive in threat hunting while investigating an incident. "Customers want to put out fires, but in reality, you have to figure out if the fires are related," he explained. Another common weakness is neglecting to look for places where security problems commonly begin.

    "The most mature customers, they go hunting for their blind spots," Crummey added

    Response capabilities aside, IBM also intends for the C-TOC to be an on-demand mobile operations center at sporting events or other large-scale gatherings where extra security resources may be needed, Barlow noted.

    When it isn't being used for incident response training or supplemental security support, IBM plans to use the C-TOC to drive education and awareness. The center will travel to universities and industry events to teach the incoming generation of workers about security careers.

    "We want to provide the educational opportunity, and inspirational opportunity, to get more people in this field," he said.

    The C-TOC will be traveling the United States for the next month, visiting client sites, government facilities, and schools. Then it's onward to Europe, where it will work with clients and stop by events in countries across the EU throughout 2019. 

    Related Content:

    Black Hat Europe returns to London Dec 3-6 2018  with hands-on technical Trainings, cutting-edge Briefings, Arsenal open-source tool demonstrations, top-tier security solutions and service providers in the Business Hall. Click for information on the conference and to register.

    Kelly Sheridan is the Staff Editor at Dark Reading, where she focuses on cybersecurity news and analysis. She is a business technology journalist who previously reported for InformationWeek, where she covered Microsoft, and Insurance & Technology, where she covered financial ... View Full Bio

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    Powering past mistakes, Electrolux builds a model social enterprise | killexams.com real questions and Pass4sure dumps

    Ralf Larsson is the business owner of the corporate intranet at AB Electrolux, a Swedish appliance maker with operations in 60 countries and 58,000 employees. His actual title, a relatively new one, is director of online employee engagement and development, and his job is to help foster a social enterprise. 

    For the past three years he has been on a "social journey," as he calls it, navigating, nudging and needling when necessary the Electrolux workforce to change the way it works online. Along the way, he has overcome objections from the company's top brass. He's stared down the technorati (CIO included) when they lobbied for the vendor they knew rather than trying something new. He's lived down an inauspicious launch that left fellow workers underwhelmed and unengaged. And, happily, he's survived to see the re-launch of an effective business social network.

    Today, the Electrolux intranet, driven by IBM Connections and Microsoft SharePoint, boasts more than 100 information portals managed by 450 editors and read daily by 9,000 employees. There are more than 1,100 collaboration spaces with 8,500 members. 

    This communications beehive, accessible from mobile devices, now includes buy-in from the top down. Using the social enterprise platform to communicate and connect with employees is becoming part of the job description for the "TMC," the top management community of Electrolux's 200 most-senior leaders. The CIO is now a "leading star in terms of how he uses" the platform, showing how "modern IT leadership" interacts with the business, Larsson said. IT and Larsson's team now partner on social business projects. "We have shared budgets; we trust each other."

    Beyond the expected interactions among employees (finding experts, collaborating in real time), the new platform also has proved useful in unanticipated ways, notably as an effective (and humane) communications vehicle when Electrolux recently closed a business unit in Brussels and moved it to Stockholm. A trusted social enterprise platform turns out to be a good change management tool.

    As Larsson's three-year effort attests, success was neither swift nor seamless, but a result of working through mistakes. In a SearchCIO.com Business POV interview, Larsson discussed some lessons learned. Here are three takeaways.

    The homework: Put business scope before vendor preference

    We launched it saying it was our internal Facebook for business, and that was a big mistake.

    Ralf Larsson,director of online employee engagement and development, Electrolux

    Electrolux's benchmarking for the social enterprise platform drew on two components: IT architects who evaluated products on their ability to scale and integrate with existing systems, and users who tested products and rated them on a scale of one to five. The IT benchmarking took only about two weeks; defining business requirements took more like two months, and was based on eight pilots. "We asked the business owners of these pilots and their teams [about] what was most important to them in making our intranet more social," Larsson said. That took some a priori thinking, because three years ago the term "social enterprise" barely registered. The pilot groups, however, managed to identify 10 business priorities, which in turn "were ranked higher than benchmarking the product," he said.

    A caution for CIOs: Even before the pilots got under way, Larsson's business-side team spent many months arguing with IT about how to proceed. "IT wants to do things with the standard platform they already have," in this case SharePoint, Larsson explained. "I said we are not going to do it." Ultimately, a looming business deadline moved the needle. The company was on an old version of Internet Explorer, which would have required updating to go with a SharePoint-only solution. A single solution also did not meet all the business requirements. "If you look at our intranet, it is a mix of different solutions. We would never have been able to accomplish what we've done with either SharePoint only or IBM Connections only," he said.

    The launch: Engaging leadership starts with getting the name right

    Building a social enterprise platform that connects employees as powerfully as Facebook connects its members is a laudable goal. Just leave the name "Facebook" out of it, Larsson advised. "We launched it saying it was our internal Facebook for business, and that was a big mistake," he said, explaining that some senior managers declined to use it, based just on the name. Their kids used Facebook -- they had better things to do. Now simply known as "Social Connections," the platform has won favor with company leaders. It hasn't hurt that Electrolux measures its top 200 executives on their ability to communicate and be transparent with employees. A series of ongoing webinars and "shared stories" sponsored by the social business folks keep top leadership invested.

    Early mistakes weren't confined to senior management. In the initial launch, employees got little guidance on how to use the platform -- in particular, on where to start. One value of a social enterprise is that it gives employees the means to find experts in real time to solve real business problems. When the platform was re-launched in February 2011 with a newer, "better" version of IBM Connections, Larsson took the vendor's advice and recommended that employees begin with their own expert profiles. "It's easy to explain the concept to employees: Update your profile, so others can find you."

    Technical fixes also spurred adoption. Those included getting rid of redundant menus. "When users entered IBM Connections, they had two top menus, one for general navigation in the company intranet and one for navigating inside IBM Connections. It was very confusing," Larsson said. Integrating email and instant messaging allowed employees to drag an email into an IBM Connections "activity" stream and discuss matters in real time, reducing email attachments.

    Innovation: Using the social enterprise for cross-functional change management

    Electrolux made a decision early this year to move the headquarters of its European business unit within major appliances from Brussels to Stockholm, a decision affecting around 240 employees. The move took place in September. "When this was communicated in Q1 2012 to the employees affected, this took place in a social community owned and driven by the head of Human Resources and Legal. It worked like an open Q&A in three different languages," Larsson said. The social community supported town hall meetings, it helped management prepare for those meetings and it meant that all employees got the same input at the same time. "The whole change management went smoother because we took this creative approach."

    Let us know what you think about the story; email Linda Tucci, News Director.



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    IBM P2170-013 Exam (IBM Intelligent Operations Center Technical Mastery Test v1) Detailed Information



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